Glossier is a modern beauty brand inspired by real life. We’re big fans of this mentality, given the “Style Tips for Real Life” angle we’ve woven into many posts over the years.
Glossier was founded by Emily Weiss, the blogger and CEO behind Into the Gloss (now leading the helm at Glossier, too). Her team of 35 employees (and counting) have set out to rethink, reclaim, and redefine beauty. Gotta love a bold and ambitious #GirlBoss!
The shift from blogging about beauty products to creating beauty products was a natural one. As they put it, “We are creating a highly edited collection of modern staples reflecting how you get ready every day, starting with the most important thing—a perfectly primed canvas (your skin!)—and working our way up.”
After hearing rave reviews of Glossier skincare products from many female friends (both on the Internet and IRL), we had to try them out. They are simple, straightforward and hard not to love!
Glossier recently launched Phase II: Makeup. A 3-piece line including Generation G Lips, Stretch Concealer and Boy Brow. Like their skin care line, these beauty basics are designed to leave you fresh & glowing : )
The reviews of this new product line have us *adding to cart* as we speak!
Shop Glossier Phase II
If you’re new to Glossier, you’re eligible for 20% off your first purchase. Shop via ➞ http://bff.glossier.com/dJ7b8 to unlock your discount!
Did we mention it comes with adorable packaging complete with a sheet of Glossier stickers?
UPDATE: 4/20/16 – While the Stretch Concealer has been SOLD OUT for some time now, we were able to get our hands on Generation G Lip Color (in Crush), Boy Brow in Brown & the Mega Greens Galaxy Pack aka ‘juice cleanse for your face.’
As anticipated, we understand why these products have a cult-like following, and anxiously anticipate future product lines (and current ones coming back in stock)! Shop Glossier skincare and makeup on Glossier.com.